Kevin is a Human

Video · CH 23 Government Corruption

Dark Brandon: too little too late?

· 6:10 · 72 views

What this video covers

This video is Kevin's marketing analysis of the Dark Brandon meme used by Joe Biden's communications team in February 2024. Kevin describes the laser-eyed image posted after the Super Bowl and its reuse after Donald Trump's sneaker convention appearance. He calls the clapback content witty and brilliant but dated, noting laser eyes peaked in crypto culture. Kevin says it is an attempt to reach younger voters but argues it cannot offset Biden's age. He says he is neither right nor left and hopes the young communications team keeps posting.

Mentioned Dark BrandonJoe BidenDonald TrumpTaylor SwiftSuper Bowl

Key moments

From the description

Here, I break down the brilliance of the 'Dark Brandon" Biden meme and why I think it's still not enough.

Transcript

Auto-generated captions, lightly cleaned. Click a timestamp to jump there.

I I have to do this video I I have to I don't want to but I have to this video is about the dark Brandon Joe Biden me if you don't know uh right after the Super Bowl Joe Biden and his Communications team little bit more on that in a minute they put out a photo was very dark very red laser eyes Joe Biden and say something like just like we drew it up because I guess a lot of the

right-wingers were saying that Joe Biden and Taylor Swift and Travis Kelce and the chiefs were all in cahoots and you know the script and they were going to uh the were going to win the Super Bowl and then Taylor Swift is going to give her endorsement to Joe Biden and brilliantly his team comes up with this dark Brandon meme post it right when the Chiefs win and say hey just like we drafted it up and that was fine and that was good and it was hilarious right and I thought that'd be the end of it but after Donald Trump goes to a Sneaker Convention in Philadelphia over the weekend and drops his really let's be

honest horrible gold show trying to appeal to the younger you know the street wear younger crowd Biden and his team put out the same exact dark Brandon Meme and they just clap back on Trump on some I don't know like the only way you'll see an Air Force One again is if sell these shoes or go to s convention whatever it was it it was pretty funny right far more witty than anything Joe Biden would ever actually say but it's funny so he brought that back this weekend and so I just I had to bring it up I had to do a video about this because the end of the day Joe Biden is

just trying to appeal to the younger voter that's it he has to do something to combat the fact that he's ancient and people are not very interested in an ancient person running this country anymore I'm not being political I'm neither right-wing or leftwing but I do like to make fun of the geriatrics that are in politics because it's absolutely absurd that these ancient people are running everything I can't do it so anyway from marketer perspective I think it's hilarious I think it's brilliant but I also feel like it's a little dated the

laser eyes was really big in the crypto world doesn't really have the same Panache in 2024 but you know the clapback type content is hilarious so I'll give them that so use a little comedy you try to you know do something that's in the vernacular of the time and maybe you might sway some younger voters into believing somehow that a dinosaur is a cool hip guy I mean he he's pretty much this Bui meme you know with the skateboard hey fellow kids dark Brandon

here come on Jack come on D I don't know I just it's a valiant attempt but I think it's just not enough I mean let's be real Biden tapped his like grandson or his grandson's influencer friend who's some 20s something who's never worked on a campaign but who makes content and maybe makes memes maybe runs a meme page I don't know it's not a bad tactic I mean you got to appeal to the younger people you got to meet them where they're at get it but I don't know I don't think it's enough I don't think it's nearly enough to you know fact that

he is a geriatric um who can barely string a sentence together I don't know I mean Biden is so old in his mannerisms that he makes Donald Trump look vibrant and young and he's not much younger than Biden so what are we doing here I don't know I think it's a little too little too late but a super Valiant effort and I really hope that whoever this young communications director is uh keeps doing his thing uh and keeps putting these out and I expect to see three more this week and um if all three of them are moderately funny to hilarious I say keep it rolling for a

bit you know make it a thing but again I I don't think it's enough to send this one home for Biden but I think it's funny and I'm going to keep watching I want to thank every one of you who like comment subscribe on this video and every video that I put out it helps me get my word out and it gets me in front of people like you and your friends so please comment like and most importantly subscribe thank you

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